This selection of work includes advertising, packaging, identity, photography, collateral, retouching and web design.

Vista Springs

This die cut brochure folds open to reveal a series of interesting inserts and images, all made more so with a soft-touch coating.

Golden Legacy Rebranding

Design exploration for the packaging system for Michigan-based Golden Legacy turkey. One of these concepts will be in a supermarket near you very soon.

Camping Tee Shirts

If you're going to wear the same shirt for the entire weekend, you might as well wear something you're comfortable in.

West Michigan Community Mental Health

A bright new face for WMCMH – providing behavioral health services to individuals on personal recovery journeys.

Ford Airport 2012

This year's annual profile for the Ford Airport embellished an existing ad campaign urging locals to “Fly Smart. Fly Ford”.


The Ardente name and identity were inspired by the passion and Italian heritage of this catering company's one-of-a-kind owner.

Sugar Cubes

Sugar Cubes creates sweet treats for any event. Seriously silly. Sinfully good.


Ultra-light, ultra-tough, breathable and waterproof – the new Bates GX Series boot leaves the competition all wet.


The Ardente name and identity were inspired by the passion and Italian heritage of this catering company's one-of-a-kind owner.

Golden Legacy Organic

What visual cues will attract a health conscious shopper? This packaging speaks to the sensibilities of the organic food shopper.

GFIA 2011

The annual profile for the Gerald R. Ford International Airport is a creative presentation of the previous year's positive news.

Gill Industries

Gill Industries wireless power products for the workplace mixes technology, convenience, and a bit of stealth.

Klein & Associates

Klein & Associates blends public accounting and business management experience with a passion for the entrepreneurial spirit.

AMI Entertainment

Images were created by combining multiple exposures. My graphic user interface design is also displayed.


An online resource for Realtors as well as Real Estate shoppers and home owners.

Cascade Engineering

Cascade Engineering manufactures for industries including automotive, commercial truck & bus, solid waste & recycling, furniture, material handling and renewable energy.

Viking Fire Protection

With more than 80 years of expertise and innovation, Viking is trusted above all as the global leader in fire protection.

Rowe International

Rowe International has been manufacturing commercial and home jukeboxes for over 80 years. The challenge was to give these classic jukeboxes a like-new appearance.


Providing social services, youth development, cultural enrichment, and community programs.


Producer of superior heat and corrosion-resistant products.

Herrick District Library

The shape of an open book forms the basis of the “H” that weaves its way into this logo.


The iMart brand positioning and identity represent the balanced dichotomy of the right- and left-brained characteristics of the company and its work.

Michigan Office Solutions

MOS sells and services office equipment technology, and provides work flow assessment and optimization.


International Safe Transit Association (ISTA) pioneered the package performance testing and certification concept used worldwide.

Harbor Shores Realty

One of West Michigan’s premier residential real estate firms specializing in uniquely designed waterfront properties.

First Fitness Consultants

Providing sales and marketing services to new and established fitness centers for over two decades in three countries.

Sales Consultants

Sales Consultants is a full-service executive placement firm specializing in the building products, office environment industries.

Harbor Hospice

Harbor Hospice makes a dying patient’s quality of life better by offering dignifying care for dying and hope for living.


Remex is a provider of computer hardware and related services. This identity redesign helped to modernize the image of an otherwise thoroughly modern organization.

ADAC Automotive

ADAC Automotive engages in the design, development, and manufacture of engineered products for the automotive industry.

ADAC Automotive

The images were created from simple studio photography and embellished to emphasize the high fit and finish.

ADAC Automotive

Portraying the parts as objects of art reflects ADAC's passion for quality that is consistently above the industry standard.

Pinnacle Insurance Partners

Pinnacle Insurance Partners provides insurance, risk management, financial services, and employee benefits products.

Mary Free Bed

Mary Free Bed Rehabilitation Hospital restores independence, hope, and freedom through rehabilitation to people with disabilities.

Mary Free Bed

Mary Free Bed Rehabilitation Hospital provides specialized outpatient rehabilitation to help us restore our bodies and get back to living.

Sweet Emotions Desserts

Sweet Emotions from Gordon Food Service provides ready to serve, gourmet dessert options to the restaurant industry.

Cattleman’s Reserve

Always tender. Always tasty. Cattleman's Reserve from Gordon Food Service is always a great value, partner.

Fibre Box Association

Promoting the connections between economic performance, environmental stewardship and the positive impact of recycled fiberboard products in people’s everyday lives.